What is user experience?
–What is user experience?– –The design of a website or an app– –How usable a system is– –How a person feels with interacting with a system– –The experience someone has interacting with your website–
HubSpot CMS for Marketers
What is the relationship between templates and pages?
–What is the relationship between templates and pages?– –Templates control the style and functionality of pages; the same template can be used to create many different pages.– –Templates are the building blocks of pages; the same template can be used to create many different pages.– –Templates control the style and functionality of pages; a template … Read more
What is the most important thing you can do to ensure your content ranks highly in search engines?
–What is the most important thing you can do to ensure your content ranks highly in search engines?– –Add H1 headers to all of your pages and blog posts– –Create high-quality content that’s relevant to searchers’ needs– –Optimize your content for your primary long-tail keyword– –Generate backlinks between your website and other credible sites–
What is the Jobs Theory?
–What is the Jobs Theory?– –The idea that people have jobs in their life that need to be done, and they “hire” the best product or service to do it.– –A theory of website design that states that every website needs to have a job to complete for its users.– –The concept that products and … Read more
What is the first-touch attribution model?
–What is the first-touch attribution model?– –Singles out the first touchpoint as the most recent visit.– –100% of the credit is assigned to the page that originally drove a visitor to your site.– –Gives credit to the touchpoint where a conversion directly occurred.– –Assigns a weighted percentage of the credit to the most recent touch … Read more
What is the difference between website analytics and traffic analytics?
–What is the difference between website analytics and traffic analytics?– –Website analytics are the statistics about the traffic that’s coming to and interacting with your website; traffic analytics is a subset of reporting tools that looks at the engagement data of visitors at the start of your funnel– –Website analytics is a subset of reporting … Read more
What is a topic cluster?
–What is a topic cluster?– –A targeted cluster of relevant content that covers a specific topic in depth– –A collection of blog posts that addresses a series of related questions– –A comprehensive page that covers a topic in great detail– –A series of emails covering a specific topic that are used to generate leads–
What are the three main characteristics of a good website page?
–What are the three main characteristics of a good website page?– –Well-Designed, Engaging, Optimized– –Descriptive, Optimized, High-Converting– –Clear, Engaging, Mobile-Friendly– –Descriptive, Clear, Well-Designed–
What are themes in the HubSpot CMS?
–What are themes in the HubSpot CMS?– –Style guides that establish consistency across your web content– –Collections of assets that enable a marketer-friendly content editing experience– –Tools available for free online through the HubSpot blog– –Tools graphics designers use to create graphics–
True or False? You should use a different theme for every page on your website.
–True or False? You should use a different theme for every page on your website.– –True– –False–
True or False? Your users are always changing, so your website shouldn’t be stagnant.
–True or False? Your users are always changing, so your website shouldn’t be stagnant.– –True– –False–
True or False? Your theme is your source of truth for your website’s design.
–True or False? Your theme is your source of truth for your website’s design.– –True– –False–
True or False? You need to know CSS to make any style changes to your pages.
–True or False? You need to know CSS to make any style changes to your pages.– –True– –False–
True or False? You can have unlimited smart rules per module.
–True or False? You can have unlimited smart rules per module.– –True– –False–
True or False? When building a contact attribution report, the metric you choose will be the information displayed on the y-axis.
–True or False? When building a contact attribution report, the metric you choose will be the information displayed on the y-axis.– –True– –False–
True or False? Using your traffic analytics report, you can see the source of traffic to your website.
–True or False? Using your traffic analytics report, you can see the source of traffic to your website.– –True– –False–
True or false? Technical SEO is something to consider for your website, but it’s not a requirement.
–True or false? Technical SEO is something to consider for your website, but it’s not a requirement.– –True– –False–
True or False? Ongoing reporting and continuous optimization are the keys to building a truly successful website.
–True or False? Ongoing reporting and continuous optimization are the keys to building a truly successful website.– –True– (B) False
True or False? Once you remove a section, row, column, or module from your page you cannot undo it.
–True or False? Once you remove a section, row, column, or module from your page you cannot undo it.– –True– –False–
True or false? It is not possible to publish an email without a link to at least one email subscription template.
–True or false? It is not possible to publish an email without a link to at least one email subscription template.– –False– –True–