–Recent updates to the Microsoft Advertising Editor are the following:(Version 2)– –Campaign level Audience associations– –Audience exclusions & structured snippet extensions– –Account level extension associations & dynamic search ad support– –None of the above– –All of the above–
–Price extensions are ad extensions that display product reviews. True or False?– –True– –False–
–Microsoft Advertising supplies the curated list of potential customers for in-market audiences. True or False?– –True– –False–
–Microsoft Advertising Multi-user Access lets you use one username to access multiple customer shells. True or false?– –True– –False–
–Microsoft Advertising Intelligence allows you to build multiple types of reports. True or False?– –True– –False–
–Microsoft Advertising Editor is the only place to use the Google Ads Import Tool. True or False?– –True– –False–
–Microsoft Advertising Editor can be used to manage campaigns and review performance metrics. True or False?– –True– –False–
–Microsoft Advertising Editor Allows You To Import Your Google Ads Campaigns Directly Into The Editor, Make Changes, And Post Them. True Or False?– –True– –False–
–Keyword Planner is a keyword research tool that provides which kinds of insight?– –Search capabilities by landing page URL– –Compare your ad impression share to your competitors– –Customize your individual ad group and keyword– –Look at keyword search volume for a specified time– –All of the above–
–It is not possible to copy a campaign From One Account To Another within Microsoft Advertising Editor. True Or False?– –True– –False–
–Investment per device (desktops/laptops, tablets and smartphones) can be controlled by bid modifiers within what range? (Select 2)– —900%— —1000%– –1000%– —100%–
–In-Market audiences are lists of potential customers curated by you, the advertiser. true or False?– –True– –False–
–In addition to reviewing the recommendations tab, how else might you find data for optimizing your campaigns? Choose all that apply– –Configure devices– –Check out the dimensions tab– –Run performance reports– –Separate audience campaigns– –None of the above–
–If you set a daily accelerated budget too low for the traffic generated by your keywords what might happen?– –Microsoft Advertising will automatically recalculate a higher daily budget for your campaign– –Microsoft Advertising might not allow you to change your daily budget and keyword bids– –You might deplete your campaign’s daily budget before the end … Read more
-Each campaign you create will have its own _________.– –Budget– –Account– –Incremental bid– –Dynamic text–
–Coho Winery wants their ad to display for the keyword Cabernet sauvignon only when a customer’s search query matches their keyword exactly, including some close variants, with no extra words. Which keyword match option should they select?– –Broad match– –Exact match– –Phrase match– –Negative keyword–
–Choose 2 targeting options that would allow you to better serve ads to potential customers who meet specific criteria.– –Age/gender– –In-Market audiences provided by Microsoft Advertising– –All time zones– –All countries–
–Building Remarketing lists with the UET tag allows advertisers to target their audience for which purpose? Choose all that apply– —Target audiences based on website visits— —Exclude audiences based on website activity— –Increase ad spend– –Validate a tag–