–Best practices for using automated rules include the following: (Select 3)– –Use maximum and minimum CPC limits or bid estimates– –Applying similar rules with different criteria to subsets of your account– –Use all five bidding strategies all of the time– –Monitor performance at least once per week–
–Best practices for using automated bid strategies include the following: (Select 2)– –Use maximum and minimum CPC limits or bid estimates– –Set up a bid strategy and forget about it– –Use all bidding strategies all of the time– –Monitor performance at least once per week–
–A custom audience is a type of remarketing list. What is NOT required to set this up?– –Universal Event Tracking– –Data management provider access– –First-party customer data– –Software integration–
–A best practice for updating UET tags on your website is– –Apply sitewide tagging of your UET tag (including all ad landing pages)– –Use only the JavaScript version of your UET tag– –Don’t place your UET tag within an iFrame– –Incorporate all relevant event parameters into your UET tag– –All of the above–