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How Would You Add Third-Party Verification To A Creative When Campaign Manager Is Your Ad Server?

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–How Would You Add Third-Party Verification To A Creative When Campaign Manager Is Your Ad Server?– –Add the Display & Video 360 tags to Campaign Manager with the third party verification’s tracking link– –Download the Campaign Manager tag, append to the Display & Video 360 tag, and perform a SDF bulk upload– –Add the integration … Read more

How Is The Daily Budget Calculated For An Insertion Order With Flight Even Pacing?

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–How Is The Daily Budget Calculated For An Insertion Order With Flight Even Pacing?– –The campaign’s budget, minus the flight budget spent, divided by the number of days remaining– –The flight budget divided by the number of remaining days and multiplied by 1.5– –The remaining flight budget multiplied by the number of days remaining– –The … Read more

How Does The Setup For A Programmatic Guaranteed Deal Differ From A Preferred Deal?

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–How Does The Setup For A Programmatic Guaranteed Deal Differ From A Preferred Deal?– –The publisher needs to agree on number of impressions and fixed price for a Programmatic Guaranteed deal– –The publisher sets up line items in Display & Video 360 for any Programmatic Guaranteed deals– –Programmatic Guaranteed deals are available in the insertion … Read more

How Can A Line Item’s Potential Reach Be Increased From 1K To 1M Targeted Impressions?

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–How Can A Line Item’s Potential Reach Be Increased From 1K To 1M Targeted Impressions?– –Add targeting such as channel and environment– –Remove targeting such as keywords and exclusionary site lists– –Add budget segments to the insertion order– –Increase the bid and budget–

How Can A Group Of URLs Be Excluded Across Advertisers?

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–How Can A Group Of URLs Be Excluded Across Advertisers?– –Create a channel of URLs and exclude it in advertiser or partner-level targeting– –Cross-match a group of URLs with their sensitive categories and block them in Brand Safety targeting– –Contact support to exclude the list of URLs– –Upload an Inventory Availability report into the line … Read more

How Are Line Items Affected When A User Edits The Default Targeting For Insertion Orders?

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–How Are Line Items Affected When A User Edits The Default Targeting For Insertion Orders?– –Existing and new line items apply the original default targeting– –Existing line items are uneffected and new line items inherit the new default targeting– –New line items inherit the new default targeting and existing line items inherit edits to default … Read more

How Are Creatives Assigned To A Line Item?

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–How Are Creatives Assigned To A Line Item?– –While setting up a new creative for the advertiser, assign the line item and click Save– –Select the creative to assign in the line item’s creative section– –In the line item’s settings, search and select the correct 1×1 pixel– –Bulk upload a creative spreadsheet in the advertiser’s … Read more

How should you approach the development of video discovery creatives?

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–How should you approach the development of video discovery creatives?– –Write highly sophisticated copy and treat the headline and description the same– –Place your most vital information in the description– –Fit copy within the character limits and ensure the headline stands alone— –Write a headline and description that are as long as necessary to accomplish … Read more

Evaluate this SLA: Marketing will generate 2,000 qualified leads each month, and sales will contact each lead as soon as possible.

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–Evaluate this SLA: Marketing will generate 2,000 qualified leads each month, and sales will contact each lead as soon as possible.– –This SLA’s requirements focus on the wrong activities.– –This SLA’s requirements aren’t specific enough.– –This SLA is missing a requirement.– –No change needed.–

Eric sells fruit and veg online and is using SEO to improve where he ranks in search engine results. He’s researched what people search for to get to his website, and he’s created content to match it. Eric’s SEO work doesn’t stop there though. He’s been talking to some friends and they’ve all offered him advice about how he should keep up with SEO over time.

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–Eric sells fruit and veg online and is using SEO to improve where he ranks in search engine results. He’s researched what people search for to get to his website, and he’s created content to match it. Eric’s SEO work doesn’t stop there though. He’s been talking to some friends and they’ve all offered him … Read more

How Does An Advertiser Benefit From Using Think With Google?

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–How Does An Advertiser Benefit From Using Think With Google?– –Think with Google can ask the audience directly if your idea is on track.– –Think with Google can find the right nomenclature of trending search queries.– –Think with Google can discover the top questions their target audience is asking.– —Think with Google can browse case … Read more

You’re A Social Media Manager For A Hotel Chain That’s Planning A Campaign To Raise Awareness About A New Hotel Location. Which Of The Following Are Examples Of S.M.A.R.T. Objectives That Could Support An Awareness Campaign Like This?

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–You’re A Social Media Manager For A Hotel Chain That’s Planning A Campaign To Raise Awareness About A New Hotel Location. Which Of The Following Are Examples Of S.M.A.R.T. Objectives That Could Support An Awareness Campaign Like This?– –Schedule 2 tweets per day for 1 month, containing beautiful images of the region around the hotel.– … Read more