Felipe wants to create an ad campaign for the Google Display Network whose targeting is based on a remarketing list called “Users leaving the payment page”. How can targeting by similar audiences help you achieve your marketing goals?

–Felipe wants to create an ad campaign for the Google Display Network whose targeting is based on a remarketing list called “Users leaving the payment page”. How can targeting by similar audiences help you achieve your marketing goals?–

–Similar Audiences automatically generate lists with keywords and URLs taken from the list of users leaving the checkout page.–

Similar audiences allow you to find users similar to those on your remarketing list.

–Similar Audiences allow you to find relevant web content for users on the remarketing list, and Felipe can see recommendations for websites where he can place his new ads.–

–Lookalike audiences allow you to find the websites and apps that users on your remarketing list have visited.–

Leave a Comment