How Do DoubleClick Impressions Capture Information About The Viewers Advertisers Wants To Reach?

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–How Do DoubleClick Impressions Capture Information About The Viewers Advertisers Wants To Reach?–

–Advertisers provide the impression ID numbers–

–DoubleClick’s advanced algorithm predicts where and when the right customers will be looking–

–Impressions provide data signals about their viewers and the moment they’re looking–

–The impressions determine this and update DoubleClick with the result–

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