Often the last click before a conversion gets all the credit. But there are often assist clicks and assist impressions that help guide your customers to conversion.

–Often, the “last click” before a conversion gets all the credit. But there are often assist clicks and assist impressions that help guide your customers to conversion. Which built-in Google Ads report can show you this performance data?– –Billing Preferences– –Campaign Settings– —Search Funnels— –Adwords Editor–