Your company has created a workflow that sends a webinar invitation to all of their contacts in a specific industry. Is that invitation a behavioral email?

–Your company has created a workflow that sends a webinar invitation to all of their contacts in a specific industry. Is that invitation a behavioral email?– —No, because it isn’t triggered by an action the contact takes.— –Yes, because it was sent to a specific segment of contacts with a specific goal in mind.– –No, … Read more