What’s the difference between consequences and implications?

–What’s the difference between consequences and implications?–

–Consequences are the negative outcomes your prospect faces if they fail to overcome their challenge or achieve their goal. Implications are the positive outcomes your prospect expects if they succeed.–

–Consequences are the negative outcomes you face as a salesperson if you don’t close the sale, and implications are the negative outcomes your prospect faces if they don’t overcome their challenge or achieve their goal.–

–“Consequences” and “implications” are different words but mean the same thing.–

–Consequences are long-term outcomes. Implications are short-term outcomes.–

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