You work for a perfume company and identified a customer portrait for young, working moms who are fans of organic, natural products. How would you target them during the “Think” stage of See, Think, Do, Care?

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–You work for a perfume company and identified a customer portrait for young, working moms who are fans of organic, natural products. How would you target them during the “Think” stage of See, Think, Do, Care?–

–Create a search campaign based around the terms “looking for organic, hypoallergenic perfume–

—Deliver a display ad that promotes a blog post on the top perfume ingredients that work well for children who have allergies—

–Make a pre-roll, skippable video ad that showcases the lifestyles of your target audience–

–Send out an exclusive newsletter with instructions on how to apply for a loyalty discount card–

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