You would like to increase the number of clicks on your current CTA. What is the suggested approach to making changes to a CTA?

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–You would like to increase the number of clicks on your current CTA. What is the suggested approach to making changes to a CTA?–

–Give it a totally new look–

–Test multiple things at once to maximize the value of your experiment–

—Change one element at a time—

–Don’t change the CTA – change the page that it’s on–

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